About ASBS Africa

Built in Africa, for African Business

A decade of teaching sustainable practice to the people who actually run the continent's enterprises — traders, manufacturers, cooperative chairs and chief executives.

ASBS Africa's first community sessions
Our History

Started in a Community Hall, Not a Boardroom

ASBS Africa began in 2016 as a series of weekend clinics for traders and small manufacturers who kept being told to "go green" without anyone explaining what it would cost them.

Those first sessions set the method we still use: start from the business as it actually operates, work out what a sustainable version looks like on a real balance sheet, and only then talk about frameworks.

ASBS Africa workshop session
Our Mission

To Educate, Equip, and Connect Africa's Business Leaders

To educate, equip, and connect Africa's business leaders to build enterprises that create shared value for people, planet, and profit.

  • Educate — world-class, Africa-grounded programmes in sustainable business, finance, and leadership.
  • Equip — practical tools, research, and advisory support that organisations can apply immediately.
  • Connect — a continental network linking learners, employers, investors, and policymakers around shared sustainability goals.
Our Vision

An Africa Where Every Enterprise Is a Force for Sustainable Prosperity

We envision a continent in which business success and sustainable development are treated as one and the same goal — where boardrooms, start-ups, cooperatives, and public institutions alike are led by people fluent in the economics, ethics, and science of sustainability.

Our Core Values

What Guides Every Programme and Partnership

01

Ubuntu Leadership

We lead in service of community — success is measured by shared prosperity, not individual gain alone.

02

Integrity

We hold ourselves and our partners to the highest standards of honesty, transparency, and accountability.

03

Regenerative Impact

We measure success by the health of the ecosystems and communities our work touches, not only financial return.

04

Rigour

We combine academic evidence with field-tested practice — no shortcuts, no greenwashing.

05

Inclusion

We actively expand access for women, youth, and underrepresented entrepreneurs across the continent.

06

Pan-African Collaboration

We build across borders, languages, and sectors — believing Africa's challenges are best solved together.

Our Impact So Far
500+

Entrepreneurs and leaders trained

12

Partner institutions across Africa

9

Countries with active cohorts

87%

Alumni reporting measurable impact

Faculty Team

The People Who Teach Here

Faculty and directors are practitioners first — bankers, economists and operators who still work in the sectors they teach.

Comment. Rendered by assets/js/pages/about.js from data/team.json .Comment.